May 31, 2025 — Southampton, UK
In a surprising and controversial move, Cunard Line has announced a sweeping new ban on a range of personal items aboard its newest and most luxurious vessel, the Queen Anne, just days ahead of its highly anticipated maiden voyage. The updated policy has left frequent cruisers and luxury travelers stunned — and in some cases, outraged.
The cruise line’s newly released list of prohibited items includes several everyday essentials that passengers have long brought aboard without issue, including:
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Hair dryers over 1200 watts
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Portable fans
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Ironing devices of any kind
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CBD products, even if legally purchased
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Bluetooth speakers or personal sound systems
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All forms of incense, candles, or aromatherapy diffusers
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Drones, regardless of usage intent
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High-end coffee machines and electric kettles
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Gaming consoles and VR headsets
The most shocking addition? “All forms of alcohol, including sealed bottles purchased pre-cruise.” Previously, Cunard allowed limited quantities of wine or champagne per guest — a policy that now appears to be completely revoked.
A Cunard spokesperson defended the move, stating:
“Queen Anne is a next-generation ship, designed with safety, sustainability, and guest harmony in mind. These updates reflect evolving safety standards and our commitment to a serene luxury experience.”
But the announcement has already sparked backlash across cruise forums and social media, with long-time Cunard loyalists accusing the line of “micromanaging passenger comfort” and “removing the sense of independence that made Cunard unique.”
“I’ve sailed Cunard for years, and part of the charm was the freedom to enjoy a glass of wine on my balcony or unwind with my own music,” said Margaret T., a Diamond-tier World Club member. “Now I feel like I’m being treated like a student on a school trip.”
Security officials say stricter enforcement will be in place during boarding, and any banned items found in luggage will be confiscated without return.
With Queen Anne poised to redefine the luxury cruise experience, only time will tell whether these restrictions will elevate the journey — or alienate its most loyal patrons.